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An idea: Be needed
Deliverability is great! 👏 But it's far better to be needed by your supporters and subscribers. Don't assume you are needed.
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Ted Fickes
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Substackers Against Nazis
 • Ted Fickes
5 steps to a super delightful email program
 • Ted Fickes
Surprise, delight, growth and value: Why news organizations love newsletters
 • Ted Fickes
Boom goes the Twitter 💥 Five lessons for nonprofits as a social media platform implodes.
 • Ted Fickes
Don't hesitate to (re)activate
Why retention matters more than ever and how to get started.
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Ted Fickes
2
Social change without social space
What happens when we can only talk about recipes and Stanley tumblers?
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Ted Fickes
Trust is having a moment
But that's nothing new. How news orgs, nonprofits and you go through a society designed for distrust.
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Ted Fickes
Surprise, delight, growth and value: Why news organizations love newsletters
And the best newsletter links of the past year.
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Ted Fickes
2,024 (or maybe 5) thoughts about content, community and fundraising.
The year ahead in Future Community.
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Ted Fickes
Substackers Against Nazis
A collective letter to Substack leadership
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Ted Fickes
2024 is the year of...
Getting users the content they need.
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Ted Fickes
Come for the story. Stay for the service.
Sure, great storytelling is nice but have you ever helped someone out?
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Ted Fickes
Turning a list into community
Create meaning, not size, and people will support you.
 • 
Ted Fickes
Future Community
A newsletter about content, fundraising and membership for people building stronger community organizations.
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Community, content and fundraising strategy. The home of Future Community.

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